10 Mindset Shifts You Needed to Master Yesterday to Stop Overwhelm in Your Business

Before you even started your business, you probably experienced a multitude of defeating thoughts. And, if you are like most business owners, these thoughts have continued to haunt you and threaten to undermine your success. Fear is our biggest enemy and it manifests into a negative mindset.

Here are 10 of the most important mindset shifts you need to master to combat fear and stop the overwhelm in your business!

1. Old mindset: Selling is pushy and rude.

New mindset: Selling is sharing and caring.

When you offer and share a product or service that can effectively solve someone’s problem, it demonstrates your passion care for others. A doctor doesn’t hesitate to tell you about a procedure they believes is in your best interest, do they?

Here’s a trick to make selling easier…give them permission to say “no.” Tell them up front: I am going to share information I believe will help you with your problem but you have no obligation to buy…. And just watch your sales-closing rate go up!

2. Old mindset: I have to beat my competition.

New mindset: There is an abundance of people who can benefit from my unique offer.

It really doesn’t matter what other people are doing. You’re going to do it in a different way. People will be attracted to your marketing messages, your personality, your products. And, unless you are selling something only 2 people need, there are plenty of potential customers. Get a feel for the market, related price points, and what’s seemingly working for others, then ignore them completely and focus on your own unique and amazing ideas!

3. Old mindset: Anyone can be my customer.

New mindset: I can best help a specific set of people.

It may be true that “anyone” can be your customer. For example, I heard a fellow networker who sells skincare products say they are looking for referrals to “anyone with skin.” Though, I doubt they received any referrals from that pitch. It may be true that you can help anyone, but you need to focus on selling to a…